Sunlight casting shadows of something on a sheer curtain with vertical stripes.

The Esssence of

Our Story

At Salon Fifty Four, our mission is to deliver an elevated salon experience where personalized beauty meets wellness. Our commitment to continuous education keeps us at the forefront of trends and techniques, ensuring innovative, high-quality service.

Behind Our Brand

We foster a welcoming, fun, and positive atmosphere where clients feel right at home, supported by a team that values connection, creativity, and culture. With a focus on sustainability, we proudly use luxury, clean, and eco-conscious products that align with our values and yours.

A smiling woman with long brown hair, wearing a beige button-up shirt, gold jewelry, and a black belt, standing against a plain white background.

Meet the Owner

Olivia Blair Yeager

Salon Fifty Four’s owner and founder, Olivia Yeager, always had big dreams of opening a salon. Back in 2010, she set her plan in motion—business degree first, then beauty school, and eventually her own space. After graduating from UCA in 2014 with a degree in Business Administration, she moved to Fayetteville, enrolled at Paul Mitchell, and never looked back.

After eight years behind the chair, she opened a salon suite and launched an assistant program that quickly grew into a full-on dream team. In May 2023, Salon Fifty Four officially opened its doors in Fayetteville and within 2 years the team had grown to 18 and counting. After 3 years, Olivia relocated Salon Fifty Four to Rogers to better serve all of Northwest Arkansas with a more central location while also creating a smaller, more boutique salon experience. Olivia is passionate about building a space where stylists can thrive, clients feel at home, and good vibes are always part of the service.

"Beautiful salon with knowledgeable stylist for all your hair needs."

NATALIE
"Salon fifty four is so clean, comfortable and the staff are friendly! I see Lauren and she is amazing!"

JACQUELINE
"Had a great experience! Olivia and Mickee were great!! As a blonde I’m very particular and Salon fifty four knocked it out of the park!! If you are a blonde in NWA you gotta come here. Also honorable mention to the essential oil scalp massage.. amazing!!"

MARISSA
"Olivia is the #1 blonding specialist in NWA! If you want that perfect highlight, root melt, balayage, she’s your girl! She can recreate any look I’ve given her, & her new salon is gorgeous! You won’t regret trusting her with your locks, & her essential oil scalp massages are amazing"

SARA
"Olivia is the best in NWA! Her attention to detail and skill to make any inspo come to life is unbelievable. If you are looking for a hair stylist… she is it!!"

ELLISON